Like all projects, there was a very specific (and tight) schedule for the day in order to shoot everything we required. We also shot all four commercials outside, and therefore needed lots of daylight!
Our first commercial took place in a meadow at sunrise. On the shoot day, sunrise was 6:45am, so our entire crew needed to be set up and ready to shoot by 7:00am.
To account for that early start time, the first model needed to be in the makeup trailer by 5:30am to ensure she had plenty of time to get dressed and in her jewellery.
Since all four of the commercials had similar timing, pacing, and requirements, they each took approximately 2 hours to shoot. We also shot all four commercials on the same property, which helped to keep production within a single shoot day. Moving to different locations will always lengthen a day.
As the day progressed, we stayed perfectly on schedule (in fact, we ran almost 1.5 hours ahead of schedule!) By 6:00pm the entire crew was already driving home.